DOT FUN

Running events · Launches · Experiences Make it matter, make it fun

One partner

National marketing reach
Digital & key city sales access
Athlete trust & attendance

Major markets

Boston
Chicago
Los Angeles

Digital power

124KActive Email Subscribers 125KSocial Media Follows 8MMonthly Social Views

Deep athlete trust

417KEvent Calendar Views 10KAthletes Coached Annually

Sales access point

5Owned Retail/Activation Spaces heartbreak.runTop Tier E-commerce

What we do

Producing connective running events & experiences through deep industry & community ties, DOT FUN sets the pace for brands that wish to meaningfully reach and affect the running customer. Founded by the team that created Heartbreak Hill Running Company, DOT FUN leverages the lessons, relationships, and power of Heartbreak with a robust service offering.

~20Years in running

3Culture Driving Hubs:
LA · CHI · BOS

$50K–$1MPer project

What’s in a name

They say that people won’t remember what you said, but they will remember how you made them feel. That’s exactly the framing we bring the running business. We make memorable & meaningful connections for your brand’s product launches or market entrances with in-person experiences and thoughtful digital content. Our running business insights are hard earned over two decades of leading edge programming and retail.

“Make it matter, make it fun.”

Make them remember with DOT FUN; born in track & field, built for modern running marketing.

What we make happen

Services

Huge crowd of runners at a community run

Experiences

Community runs, marketing stunts, parties, and meaningful moments centered around global running moments, race day, or brand launches.

Circle of football boots around a match ball

Product Launch

Introduce your idea or product with big energy, the right audience, and real authenticity with a team that’s been doing it for nearly 20 years.

Heartbreak Hill Running Company storefront with branded truck

Retail Placement

Leverage Heartbreak Hill Running Company locations and heartbreak.run to prove your brand’s value and viability in premier culture-driving cities (Los Angeles, Chicago, Boston).

Pop-Up Retail

Retail as brand experience, programmed to ensure reach and energy beyond just straight selling.

Market Entry

Make a splash in the U.S. running market with a plan that includes digital & in-person marketing by a team with deep connections with clubs & crews nationwide.

Selected work